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Raycom and the ACC

This article is quite old, but with the TV contract being recently finalized, i thought it was pertinent. Quote from the article: "Swofford let the strongest bidders, ESPN and Fox, know that he wanted to include Raycom, which went into the talks as a partner to both networks, rather than trying to bid against their deeper pockets" Did Swafford neglect the opportunity to earn the conference more money, while helping to save Raycom?

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